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Content on digital marketing, growth, AI and strategy created by Pareto. Explore tips, tutorials and analysis.

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How to Create a Microsoft Advertising Account (Bing Ads)

Introduction In this article, we'll show you how simple it is to create an account on Microsoft Advertising, formerly Bing Ads. To start advertising on this platform,...

How to give Pareto access on Twitter

Twitter Ads account In this article, we're going to show you how to unlock Pareto access on the Twitter Ads platform. This way, we'll be able to...

How to include user access in Waze Ads

The purpose of this tutorial is to explain how to add user access to Waze Ads. This will allow you to create and manage...

How to unlock access to Pareto on LinkedIn

Access to LinkedIn This short tutorial aims to explain how to add Pareto access to your company's LinkedIn account...

How to Generate WooComerce XML Feed

What is WooComerce WooCommerce is a plugin provided by the platform for websites/blogs created on the WordPress platform. It is simple, effective and free. In addition...

What is LinkedIn Ads?

Introduction The purpose of this article is to introduce you to the advertising platform LinkedIn Ads. It will show you some of its features and...

Display Ad: 10 Elements for Your Creatives on Google

How Graphic Design can be your main ally in improving the performance of your ads. You need to create a banner from scratch and...

15 Digital Marketing Indicators to Measure Strategy Success

Marketing indicators are indispensable tools for any business strategy. This is because they allow us to know in depth how the campaigns that are performing...

What is the Attribution Model?

Introduction This article aims to clarify what the Attribution Model is and what influence it has on the conversion tracking process. If you...
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