Pareto Plus is not just a marketing agency or a software house.
It combines the expertise of digital marketing agencies with cutting-edge technology and artificial intelligence.
Pareto Plus positions itself as an intelligent marketing office, offering the largest marketing, technology and generative AI ecosystem in Latin America.
It integrates the best of both worlds: a specialized team made up of advertisers, designers and engineers, and Tess AI, the global award-winning AI developed by Pareto.
What's the Difference Between Pareto Plus and a Traditional Marketing Agency?
The main difference between Pareto Plus and a traditional marketing agency is the 100% integrated use of generative AI in all its services.
We work internally with clients, seeking to promote a real technological transformation and leave a lasting legacy in the company.
This is possible because Pareto is the creator of Tess AI, an AI platform that brings together the world's leading AIs in one place.
Thus, each Pareto Plus office uses Pareto's proprietary AI to support execution, bring more quality and boost productivity in the services provided.
Pareto Plus also helps its customers adopt generative AI to improve the quality and productivity of different teams. This is done through Prompt Engineering services and AI Hub, Pareto's AI training environment.
Find out where the Pareto Pluses are located
Explore the technology and marketing ecosystem that serves our clients.
📍 Pareto Plus Vila Mariana | São Paulo
Pareto Plus in Vila Mariana, São Paulo, is made up of specialists in cutting-edge technology, with vast experience and a deep understanding of market dynamics.
It offers complete services, from strategic design to tactical implementation. With a holistic approach focused on results, this Pareto Plus office unit is dedicated to maximizing impact and ensuring a satisfactory return on investment.
Offers marketing and AI services in and around the Vila Mariana region, São Paulo.
📍 Pareto Plus Itaim Bibi | São Paulo
Pareto Plus in Itaim Bibi, São Paulo, is a leader in digital transformation, with a focus on medium and large companies. Combining the strategic application of Artificial Intelligence (Tess AI) and the exclusive 360° Marketing method, the team drives significant results.
It offers solutions such as process automation with Tess AI, data analysis with interactive dashboards, and strategic consulting to align technology and business objectives.
It offers marketing and AI services in and around the Itaim Bibi region of São Paulo.
📍 Pareto Plus Vila Olímpia | São Paulo
Pareto Plus in Vila Olímpia, São Paulo, offers customized solutions with Generative AI to optimize processes and increase performance in various areas, such as Marketing, Governance and Finance.
With a team of experts, Pareto Plus analyzes specific challenges, identifies opportunities and offers customized solutions.
It offers marketing and AI services in and around the Vila Olímpia region of São Paulo.
📍 Pareto Plus Santo Cristo | Rio de Janeiro
Pareto Plus in Santo Cristo, Rio de Janeiro, located in the Aqwa Corporate building, is a model of efficiency in data-based marketing management.
With extensive experience, the team achieves exceptional results in branding and ROI. Using AI strategically and intelligently, they combine technology with analytical and creative expertise.
Offers marketing and AI services in and around the Santo Cristo region, Rio de Janeiro.
📍 Pareto Plus Batel | PARANÁ
Pareto Plus in Batel, Paraná, is a pioneer in integrating artificial intelligence into marketing. The team combines human creativity with the analytical power of AI to offer innovative and effective solutions.
This unit specializes in deciphering consumer behavior patterns, predicting market trends and creating personalized campaigns. With a data-driven approach, the team provides actionable insights and measurable results, ensuring that clients exceed their goals.
Offers marketing and AI services in and around the Batel, Paraná region.
📍 Pareto Plus Asa Sul | Brasília
Pareto Plus in Asa Sul, Brasília, is a strategic partner in digital transformation, specializing in boosting results with Generative Artificial Intelligence and optimizing paid media campaigns.
The team, with extensive experience in high-investment accounts, uses strategic creativity and advanced data analysis, applying the Pareto principle to guarantee a fast and significant ROI. They offer complete and agile solutions that keep your company ahead of market changes.
It offers marketing and AI services in and around the Asa Sul region of Brasilia.
📍 Pareto Plus Lourdes | Belo Horizonte
Pareto Plus in Lourdes, Belo Horizonte, uses Generative AI to innovate in digital marketing, serving companies of various segments and sizes.
With a multidisciplinary team in marketing, design and technology, and equipped with Tess AI, the office creates effective and innovative marketing strategies. Access to global resources and best practices in AI is tailored to local needs, delivering exceptional results.
Offers marketing and AI services in and around the Lourdes region, Minas Gerais.
📍 Pareto Plus Redentora | São José do Rio Preto - SP
Pareto Plus in Redentora, São José do Rio Preto, SP, combines inbound marketing, paid media and strategic SEO with artificial intelligence to attract and convert customers.
The team creates engaging content, implements targeted paid media campaigns and uses AI to optimize each stage of the customer journey.
It offers marketing and AI services in and around the Redentora region, São Paulo.
📍 Pareto Plus Mercês | Uberaba - MG
Pareto Plus in Mercês, Uberaba, MG, specializes in leveraging digital results with Generative Artificial Intelligence. With a highly qualified team and experience in accounts with investments of up to R$1 million, they offer precisely optimized paid media campaigns.
The team combines creativity and strategy to boost brands and achieve business objectives.
It offers marketing and AI services in the Mercês, Uberaba and surrounding areas.
Discover Our Premium Marketing and AI Services
Explore our premium AI marketing services and understand how they can elevate your digital strategy.
AI Ads - Ads Management
AI Ads provides the best paid media management with AI in Brazil. With an award-winning team at the Google Awards 2022 and more than R$1 billion in ad management, you'll have complete support in:
- Media strategy on the main advertising platforms;
- Structuring campaigns;
- Data-driven optimization with AI;
- Comprehensive monitoring of KPIs.
AI SEO - Optimization for Organic Traffic
AI SEO is a premium service for 360º SEO management. Increase your brand's digital presence with a multidisciplinary team that uses Tess AI, advanced plugins and the AHREFS platform to improve visibility, traffic and revenue.
AI Social - Social Network Management
AI Social improves your social media presence, increasing reach, engagement and followers. Our team of experts and award-winning AI help you optimize profiles and create engaging content for real results and increased sales.
AI Email - Email Management and CRM
AI Email maximizes engagement and revenue through email strategies. Our team uses Generative AI and the AMP platform: Mailmodo by Pareto to plan and implement campaigns that expand your lead base and engage your audience.
AI Design - Creative and Design Projects
AI Design combines human creativity with artificial intelligence to create impactful visual content. Our designers produce unique images and videos for websites, emails, social media and campaigns, strengthening your brand and performance.
AI Web - Creation of Websites and Landing Pages
AI Web offers website development with the most advanced technology. We guarantee sites that are optimized for SEO, with high performance, responsive for mobile devices, and secure, improving the user experience and conversion.
AI Analytics - Measurement and Dashboards
AI Analytics makes your marketing more strategic with data-driven analysis. Our expert team implements tags, tracks conversions, analyzes data and creates customized dashboards for more informed and profitable decisions.
How to Choose a Digital Marketing Agency?
There are many points to analyze when choosing a marketing agency. That's why we've listed some of the main ones for you. Check them out below:
- Understand Your Needs: clearly define your marketing objectives, such as increasing traffic, generating leads or improving your social media presence;
- Check Experience and Expertise: choose an agency with proven experience in your sector and knowledge of the digital marketing areas you need;
- Evaluate Success Stories: ask to see case studies and previous results to assess the impact the agency has already generated for other clients;
- Technology and Innovation: prefer an agency that uses the latest digital marketing technologies and trends, such as AI and automation;
- Certified Technology and Channel Partners: Google partners, such as Premier Google Partners, Meta, VTEX, HubSpot and other channels and technologies can have greater application experience and access to more competitive prices;
- Budget and investment: the amount charged by an agency reflects the experience of the professionals and the results obtained in previous projects. Start-up agencies tend to have more affordable prices, while more experienced ones tend to charge more.
What is Pareto's Client Profile?
Pareto Plus' marketing services serve companies in a wide range of sectors: education, retail, technology, services, etc. They range from small companies to multinationals looking to increase turnover, ROI and brand reach.
As this is a more specialized service, the prices are usually affordable for companies with between 10 and 20 employees.
How is AI Used in Pareto Plus' Digital Marketing Services?
At Pareto Plus, we use Tess AI, our proprietary AI platform, voted 6th best in the world in 2024 by G2. It adds quality and efficiency to our work.
Thus, Tess AI is used to revise and improve advertising texts at scale, suggest keywords, generate insights from data, create personalized images, among other functions.
We believe that artificial intelligence is no substitute for the perception, creativity and knowledge of specialists, but that it is a powerful tool for expanding the capabilities of professionals.
🏅 Get to know the Pareto Awards
Discover Pareto's awards, which highlight our global leadership in AI and technological innovation.
🏆 G2 Best Software Awards
Pareto stood out as a global leader in AI products, taking 6th place among the 50 best AI software of 2024, ahead of ChatGPT, Google Gemini, IBM Watson and GitHub Copilot. In addition, Tess AI was the overall winner in the AI Image category.
🏆 Google Premier Partner Awards
Recognized for its innovation, technology and services, Pareto was the most awarded company in the world at the Google Awards 2022 in New York. This was the fifth consecutive Google event in which Pareto has been a finalist or winner, making a total of 16 awards received from Google.
How Can a Marketing Agency Help My Company?
Here's how a marketing agency can transform your company and boost your results.
- Increase Visibility: marketing services improve the company's online and offline presence, attracting more attention to the brand;
- Generate Qualified Leads: well-designed strategies help identify and attract interested potential customers, increasing sales opportunities;
- Increase Revenue: effective, personalized campaigns can increase conversion rates, boosting sales and company revenue;
- Strengthening the Brand: consistent and well-executed marketing builds and reinforces the brand's identity, increasing its recognition and customer loyalty;
- Improve Customer Communication: marketing services help to maintain continuous and effective communication with the target audience, fostering better customer relations;
- Analyze and Optimize Performance: data monitoring and analysis allow continuous adjustments to strategies, optimizing results and increasing campaign efficiency;
- Competitive differentiation: marketing strategies help the company stand out in a competitive market, showing its differentials and advantages over competitors.
What Are the Advantages of Using AI in Digital Marketing?
Using AI in marketing can boost your company's results. Find out how this technology can transform and raise the bar for your business!
- Task automation: AI can automate repetitive processes such as audience segmentation and sending emails, allowing your team to focus on strategic tasks;
- Creative generation: AI can create and optimize images for marketing campaigns, providing impactful and personalized visuals that attract the public's attention.
- Data Analysis: AI tools analyze large volumes of data to provide precise insights into consumer behavior and campaign performance;
- Personalization at Scale: AI makes it possible to create personalized experiences for each user, increasing engagement and conversion with recommendations and targeted content;
- Campaign Optimization: AI algorithms automatically adjust advertising campaigns in real time, optimizing ROI and maximizing ad effectiveness;
- Trend Forecasting: AI identifies emerging patterns and trends, helping to make more informed decisions and anticipate changes in the market;
- Improved Customer Experience: chatbots and virtual assistants offer instant support, improving the customer experience and resolving queries quickly.
How does Pareto Plus guarantee the quality and effectiveness of its services?
Pareto Plus ensures the quality and effectiveness of its services through a rigorous and certified approach. Check it out!
- Results aligned with your goals: Pareto Plus' team of experts focuses on the metrics that really impact the client's business, guaranteeing concrete results aligned with your goals;
- Training and Recognition: Pareto Plus campaigns follow the best practices in the market, reflected in years of awards at the Google Awards in New York;
- Certifications and expertise in AI: Pareto Plus is certified in the use of AI and various marketing technologies, guaranteeing an effective and innovative application;
- Strategic Partnerships: Pareto Plus has a network of technology and marketing partners who boost its results. These collaborations enable us to offer more effective solutions and guarantee superior technical expertise;
- Strategic Planning: Pareto Plus offers a well-defined digital marketing plan, with clear goals and success metrics;
- Transparent communication: Pareto Plus maintains open and regular communication with clients about the progress and results of campaigns, as well as providing detailed reports to evaluate the impact of strategies.
What do Pareto Plus clients have to say about our services?
See what some of our clients are saying about our services and how our methodology has made a difference to various companies and segments.
"Pareto has been our partner throughout the process and an operational and strategic arm for us to achieve our goals. With Pareto technology and the campaign starring Rafael Portugal, Multiplan boosted the use of the Multi App by 31% and reduced the cost per installation by 10%. The strategy also had a positive impact on visits to the shopping centers."
Breno Pulcheri, Head of Product at Multiplan.
"Pareto has helped us strengthen the brand in digital, transforming and boosting online sales. We see an increase in new users on the site every day, which is a direct result of Pareto's work."
Pamela Monteiro, E-commerce Manager at TACO.
"Pareto has been our partner for several years now in our strategy to expand our student base and promote our brands. Today, our proximity and constant exchanges allow us to jointly create solutions that help us achieve our goals and objectives. [...]
Beatriz Furtado Maluf, Marketing Director of Grupo Salta Educação.
Conclusion
At Pareto Plus, we offer customized solutions to boost the growth of your business. When you contact us, we will carry out a detailed diagnosis and develop a tailor-made strategy to meet your needs.
If your company is looking to increase its online visibility, generate qualified leads, optimize ROI and carry out in-depth data analysis in order to continuously improve, Pareto Plus is here to help.
Contact our experts now and find out how combining digital marketing with cutting-edge technology can transform your online presence and keep your company at the forefront of competitiveness.
More than a marketing agency, we combine cutting-edge technology and artificial intelligence!
Header image: Studio By Tishman Speyer. At Aqwa. 2024
