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See 5 Best Practices for Facebook Audiences

Top of Funnel Audiences The aim of this article is to present ways to improve the segmentation of your Facebook Ads audience and...

How to use Stories to understand your audience

Instagram Stories The digital world is constantly changing, and this means that entrepreneurs are always connected to everything that is happening and...

Best Practices for the BOD on Facebook

CBO model At the end of 2019, Facebook launched a new budget optimization model called CBO (Campaign Budget Optimization). This model allows...

Bidding Strategies for Facebook Ads

What are the types of bidding strategies on Facebook? Do you know all the bidding strategies available on Facebook Ads? Do you know how to optimize...

The new iOS 14 policy and web advertisers

Why does the new iOS 14 policy for apps impact web advertisers? The iOS 14 policy update is forcing the industry,...

4 Reasons for your Company to Engage with Instagram

Introduction Instagram is no longer just a social network for entertainment. On the contrary, its figures show that the network is increasingly influencing...

Birthday Campaign on Facebook Ads

Introduction An interesting advertising strategy to use on Facebook and Instagram is to create specific campaigns for the month's birthdays. With...

How to Create Catalog Ads with Shopify Platform

Shopify is an e-commerce platform that develops solutions for your online store. The platform develops computer software for online stores...

How to Add Products on Instagram

Introduction Continuing with the settings of the Shopping function on Instagram, let's explore how to add your business's Products to your Instagram Shop...

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