Glossary - What it is Archives Page 2 of 3 - Pareto.io Blog

Birthday Campaign on Facebook Ads

Facebook Ads

Birthday Campaign on Facebook Ads

Introduction A very interesting advertising strategy to use on Facebook and Instagram is...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJune 21, 2020

Pareto Ads

Pareto Segments: monitor aggregated data across media platforms

Functionality of Pareto Ads Be honest, do you know if your investment in top of funnel...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJune 21, 2020

Criteo Ads and Retargeting

Marketing - Pareto Plus

Criteo Ads and Personalized Retargeting

What is Criteo Ads? In a nutshell, Criteo is a...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoFebruary 2, 2020

Marketing - Pareto Plus

Criteo Ads, what is it?

In this article, we'll tell you a bit more about Criteo and what the process is like...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoFebruary 2, 2020

Agile Methodologies: Scrum

Marketing - Pareto Plus

Agile Methodologies: Scrum

This article will look at Scrum, an agile methodology that has been widely used within the...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJanuary 29, 2020

Twitter Ads

Marketing - Pareto Plus

What is Twitter Ads?

Introduction Twitter is one of the world's most popular social platforms, with an audience...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJanuary 24, 2020

Analytics and BI Pareto Group

Data Intelligence: How the Weather Influences Business

Introduction The purpose of this article is to analyze how climate can influence the behavior...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJanuary 19, 2020

Google Ads

How do Google Ads Extensions work?

Introduction In this article, we'll give you an overview of the Google Ads extensions...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoOctober 3, 2019

marketing indicators: image of four women talking in a meeting room with papers in their hands

Marketing - Pareto Plus

15 Digital Marketing Indicators to Measure Strategy Success

Marketing indicators are indispensable tools for any business strategy. That's because they...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJune 18, 2019

Assignment Model

Marketing - Pareto Plus

What is the Attribution Model?

Introduction The purpose of this article is to explain what the Attribution Model is and...

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJune 15, 2019