Pareto Group Archives - Pareto.io Blog

leads qualificados: imagem em formato de desenho com o fundo verde e dois homens segurando um megafone gigante

Google Ads Pareto Group

Como aceitar solicitações de acesso no Google Ads

Recebeu uma solicitação de vinculação de um novo administrador (como a MCC da Pareto) no…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJuly 19, 2021

Mídia Paga para Segmento de Entretenimento

Insights em Mídia Paga Pareto Group

[CASE] Estruturando a Mídia Paga para Segmento de Entretenimento

Este estudo conta um pouco do trabalho realizado com um cliente da Pareto do Segmento…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoDecember 4, 2020

Pareto Segments

Pareto Group

Como categorizar suas campanhas com o Pareto Segments

O Pareto Segments é uma maneira bem simples de monitorar dados consolidados das suas campanhas…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoOctober 16, 2020

Gestão Automática de Lance com o Pareto Ads

Google Ads Pareto Group

Gestão Automática de Lance com o Pareto Ads

Introdução Também conhecido como KBA, sigla em inglês para Keyword Bid Adjustment, é um sistema…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoOctober 16, 2020

Google Ads Pareto Group

[CASE] Gestão Clusterizada de Palavras-Chave

Introdução O estudo abaixo conta um pouco do trabalho realizado com um cliente da Pareto…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJuly 18, 2020

Analytics e BI Pareto Group

Inteligência de Dados: Como o Clima Influencia nos Negócios

Introdução Este artigo tem o objetivo de analisar como o clima pode influenciar o comportamento…

<img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' data-src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' data-srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar lazyload' height='70' width='70' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Pareto' src='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png' srcset='https://blog.pareto.io/wp-content/uploads/2024/02/Frame-5471-1.png 2x' class='avatar avatar-70 photo sab-custom-avatar' height='70' width='70' />

ParetoJanuary 19, 2020