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[CASE] Structuring Paid Media for the Entertainment Segment

This study tells a little about the work carried out with a Pareto client in the Entertainment Segment in the first month of work. To put the...

How to categorize your campaigns with Pareto Segments

Pareto Segments is a simple way to monitor consolidated data from your campaigns on different paid media platforms. To find out more...

Automatic bid management with Pareto Ads

Introduction Also known as KBA (Keyword Bid Adjustment), it is a bid control system that uses the artificial intelligence of...

[CASE] Clustered Keyword Management

Introduction The study below recounts some of the work carried out with a Pareto client over the course of a few months, analyzing and restructuring campaigns...

Data Intelligence: How the Weather Influences Business

Introduction This article aims to analyze how climate can influence people's buying behavior. Here we present the Pareto analysis...

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Pareto was ranked #6 Best Artificial Intelligence (AI) Company in the World and #1 leader for AI Imaging, according to G2.com. Its AI, Tess AI, boosts the productivity of almost 1 million companies and people around the world

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